I think that, on a whole, it comes down to people's impact on people, people's impact on large groups of people, people's impact on the planet as a whole, and people's impact upon themselves.
I think that The Key to Awesome focuses primarily upon people's impact upon themselves, and the second book focuses primarily upon people's impact on other people. The third book focuses primarily upon impacting large groups of people, and I haven't written the fourth book yet - but perhaps piggybacking off of the success of the first three, a book on improving the planet would be more well received.
I think that, currently, people view saving the planet the same way a smoker views quitting their own habit.
We all... WANT to make the world better... but... well, driving to the grocery store and getting some quick food in a Styrofoam container, microwaving it when we get home... it's just so much easier, isn't it? And, how bad could buying a BLT be, really, for the environment?
Unfortunately, if "God made pigs taste good so we'd eat them"... then God might want us to destroy the planet.
Well, that's a bit of a misleading statement. Eating bacon won't destroy the planet. The planet will be just fine. It's all the living things ON the planet that will get wiped out.
Again: ALL living things?
Okay, no.
Not ALL living things. But, let's just say Algae & Bees. Algae die from global warming, and Bees die from cell phones & wifi. Seems simple enough. Who likes algae or bees? That's the stuff you have to clean off your fish tank and those other buggers'll sting you if you sit on them by accident, right?
The issue is, those two lil' guys are kind of what everything else is riding on. They seem pretty tiny and inconsequential, but, without bees, we have nearly no trees. Without trees, we have nearly no atmosphere, nearly no habitable environments, nearly no herbivores (so no Big Macs!), which means nearly no carnivors, or, omnivores (so no people to EAT the Big Macs!). Granted, this would likely give a large surge of scavenger populations (rats, cockroaches etc... so maybe there would be ingredients for a few more Big Macs) -- In essence, without bees, humans are kinda screwed.
Unless we move into the oceans! Okay, let's do that. Oops. We nuked the algae, didn't we? Dang nab it! That's the same basic thing! Algae feed the fish which feed the fish which feed the fish which feed the fish which feed the fish which feed the fish which... well, you get the idea.
Now, nature evolves, so, I'm going to say that fish would figure out a plan without algae. I'm not a marine biologist, but, I could see adapting and eating coral or something, right? Sure, why not. And, without humans being on the surface world anymore... in fact, without ANYTHING being on the surface world anymore... its conceivable that the oceans might rejuvenate without the constant bombardment of oils, toxins, garbage, sewage and the occasionally discarded bikini top.
Yeah! We'll just live underwater!
... of course, if there were no bees to pollinate the plants, the world would somewhat run out of plants, and the world would turn to a desert... But... that would take at least a few years.
(so what's the solution?)
To start asking that question, I'd say.
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